Even More Peanut Butter! Chocolate King Reese Reveals New Jumbo Cup
Delighting fans with its new limited-edition product, Reese Jumbo Cup offers fans more of what they love. This mega-sized treat is equivalent to four Reese’s King Size Cups in one (aka one full king-sized pack), while still maintaining the mouthwatering ratio of chocolate to peanut butter enthusiasts adore. Now that’s math we can get behind.
mega-sized treat is equivalent to four Reese’s King Size Cups in one
So, go ahead. Revel in the perfect balance of even more iconic REESE’S peanut butter with just the right amount of chocolate all on your own. This droolworthy innovation expands the REESE’S brand product lineup as the treat yourself option you’ve been waiting for.
And Hershey has the stats to back it up, as 79% of consumers say that the Jumbo Cup is even more filling than both the Regular and Big Cups. This new innovation provides sweet, filling satisfaction to those looking for a no sharing required kind of treat at any time of day.
Jumbo Cup is even more filling than both the Regular and Big Cups.
“There’s nothing quite like our iconic combination
of chocolate and classic REESE’S peanut butter,
so we’re making REESE’S fans dreams come true by quadrupling the size
of our fan-favorite
King Size Peanut Butter Cups,”
Melissa Blette
REESE’S senior brand manager
“We’ve seen the passion that fans have for the brand, and we’re excited to bring a new, larger cup for them to continue enjoying the chocolate and peanut butter goodness that only REESE’S peanut butter cups can provide.”
REESE’S Jumbo Cups are available starting this summer at select retailers nationwide, while supplies last.
Feel free to drool, REESE’S lovers.
