Point Blank Tequila PR%F Awards win proves additive-free tequila still sets the standard for flavor, design, and craft.
A no-nonsense tequila makes a loud first impression in Las Vegas and beyond
There is a quiet frustration rippling through bars from Brooklyn to Barcelona. Too many tequilas promise purity and deliver sugar, glycerin, and smoke screens. That is why Point Blank Tequila PR%F Awards win matters. This new, 100 percent additive-free tequila did not just show up. It showed out.
Fresh on shelves in North Texas, Point Blank Tequila walked into the 2025 PR%F Awards in Las Vegas and walked out with medals for every expression and for bottle design too.
Añejo, Blanco, and Reposado all placed, judged not by influencers or brand friends, but by the buyers who decide what actually earns space behind the bar. For bartenders, collectors, and serious agave lovers, this feels personal.
Finally, a tequila that respects your palate and your intelligence.
The PR%F Awards and why they actually matter
Plenty of spirits competitions exist. Most blur together after a while. The PR%F Awards are different, and industry veterans know it. These awards are judged exclusively by real-world buyers from major retailers, distributors, and hospitality groups.
The process is tough.
First comes a double-blind tasting. No labels. No stories. Just liquid. Then judges see the bottle, read the ingredients, and assess the full presentation. Design, transparency, shelf appeal. Everything counts. Each spirit is scored on a strict 100-point system.
That context makes the Point Blank Tequila PR%F Awards win sting in the best way for competitors. The Añejo earned Double Gold with a 98 out of 100 in tasting and another Double Gold for design. Blanco took Gold for taste and Silver for design. Reposado followed with Silver in tasting and Gold in design. Across-the-board recognition like this is rare, especially for a brand that just launched.
As co-founder Andrew Summersett put it:
“Point Blank has arrived.
Winning across-the-board medals, right as we hit the market,
is validation that Point Blank is not just another tequila on the shelf.”
Andrew Summersett
Co-founder
“This is tequila made the honest way, the hard way. No additives. No shortcuts. No nonsense. It’s for discerning tequila drinkers who know the difference between ordinary and extraordinary.”
Flavor first, always, and yes it is fun
Let’s talk about what actually matters in the glass. Point Blank leans into mountain-grown Blue Weber agave from San Juanito de Escobedo, Jalisco, the birthplace of tequila. The agave is grown organically, harvested by hand at peak maturity, slow-roasted in traditional ovens, naturally fermented, and double-distilled.
That process delivers flavor that feels clean, confident, and alive. Blanco drinks bright and energetic, the kind of pour that makes you grin mid-sip. Reposado brings warmth and balance without masking the agave. Añejo goes deep and elegant, layered but never heavy. This is flavor with restraint, which is harder than it sounds. It is also, frankly, more fun to drink.
There is a sense of play here too. You can sip it neat in a leather chair or shake it into a cocktail that makes your friends suspicious you hired a consultant. That relatability matters. Serious tequila does not need to be stiff. It can be fun-loving, expressive, and still refined.
A bottle that respects the bar and the hand
Design helped seal the Point Blank Tequila PR%F Awards win, and for good reason. The bottle is inspired by the pachita, an old-school Mexican vessel once carried in saddlebags. Slim. Flask-like. Easy to grip. Easy to pour. Impossible to ignore on a back bar crowded with crystal skulls and overdesigned glass.
“The Point Blank bottle is slim and shaped like a flask,” Summersett said. “It’s easy to hold, effortless to pour, and impossible to miss. I like to say that Point Blank Tequila is everything you need and nothing you don’t.”
Bartenders will appreciate that practicality. Collectors will appreciate the restraint. Everyone else will appreciate that it fits on a shelf without starting a fight. A small mercy, but a real one.
Sustainability without the sermon
Point Blank also understands that sustainability should be baked in, not bolted on. Piña waste is composted and returned to the fields. Bottles are made from 100 percent recycled glass. Labels come from agave fiber. Closures use recycled metal.
None of this is shouted from a soapbox. It is just done. In a category where greenwashing is common, that quiet competence stands out. For a deeper look at additive-free tequila standards, the work being done by the Tequila Regulatory Council is worth exploring: https://www.crt.org.mx.
Built by people who know the work
Every step of production is overseen by Zandra Gómez Santiago, Point Blank’s award-winning master distiller and a trailblazer in a male-dominated industry. Her imprint shows in the clarity of the spirit.
“When you taste Point Blank tequila, you are experiencing tequila in its purest, most honest form,” Summersett said. “We’ve made zero compromises. It’s unapologetically authentic.”
That authenticity resonates in cities where taste leads trends. Think Mexico City bars that pour neat agave like wine. Think London hotel lounges that care about provenance. Think Dallas, Fort Worth, and beyond, where Point Blank is rolling out now. You can order online or find it in select North Texas retailers, with broader expansion coming soon.
Mini FAQ
Q: Is Point Blank Tequila really additive-free?
A: Yes. All expressions are made with zero additives and traditional production methods.
Q: Why are the PR%F Awards important for buyers?
A: They are judged by real buyers using blind tastings and transparent scoring, not marketing hype.
Q: Where can I buy Point Blank Tequila now?
A: It is available in select North Texas stores and online directly from the brand.
The takeaway for serious tequila drinkers
The Point Blank Tequila PR%F Awards win is not just a medal story. It is a signal. Honest tequila, made carefully and presented thoughtfully, still cuts through. If you care about flavor, craft, and a little fun-loving confidence in your glass, this is a bottle worth tracking down. Try it neat. Mix it boldly. Share it with someone who thinks all tequila tastes the same and enjoy the look on their face when they realize they were wrong.
For once, a tequila article that doesn’t gaslight my palate.
Ooooo “flavor with restraint”
Blanco that makes you grin mid-sip is a bold claim. I accept the challenge
Añejo with restraint is harder than people think
Tequila made the hard way is my love language.
Haha I appreciate the shade thrown at sugar bombs.
Reposado getting design love too? Love to see it.