Follador Prosecco ’s Equalitas certification sets a new benchmark for sustainable luxury in the wine world—blending Italian heritage with eco-conscious innovation.
In a world where authenticity, quality, and responsibility shape consumer preferences, Follador Prosecco’s Equalitas certification is more than an accolade—it’s a declaration.
The storied Italian winery, rooted in the UNESCO-designated hills of Conegliano Valdobbiadene, has officially achieved the Equalitas certification, a premier standard in sustainable winemaking.
For discerning wine lovers in Manhattan, Los Angeles, Miami Beach, and beyond, this milestone reinforces Follador’s prestige not just for its Prosecco Superiore DOCG, but for its integrity-driven business model that marries innovation with deep-rooted family tradition.
At a time when “greenwashing” looms large across industries, Follador’s rigorous sustainability efforts—from reforestation and light glass bottles to ethical labor management and solar energy—send a clear signal:
responsible luxury is the new standard.
For upscale audiences craving quality with conscience, this achievement is a toast-worthy evolution.
A Legacy Rooted in Excellence—and Now, Sustainability
Since 1769, when Giovanni Follador received commendation from the Doge of Venice, the Follador family has upheld a tradition of uncompromising excellence. But heritage alone is no longer enough to capture the attention of a global market increasingly driven by sustainability values.
Now under the stewardship of siblings Michele, Cristina, Emanuela, and Francesca Follador, the winery has placed environmental and social responsibility at the heart of its strategic vision. The Equalitas certification caps a years-long transformation across every layer of the business—from vine to bottle.
As Cristina Follador, Sales & Marketing Manager, explains:
“Achieving Equalitas certification is more than a recognition of the practices we’ve implemented
—it’s a call to raise the bar even higher. For us, sustainability is not a marketing slogan—
it’s a real, ongoing responsibility that shapes every decision we make.”
Cristina Follador
Sales & Marketing Manager
What Is Equalitas Certification—and Why It Matters
Equalitas is more than a buzzword. It’s a rigorous voluntary certification in the wine industry, one that validates a winery’s practices across three sustainability pillars: environmental, social, and economic.
Earning this certification demands full transparency and traceability—from vineyard management and packaging materials to community welfare and labor ethics.
Notable Follador Sustainability Actions:
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Use of FSC-certified labels
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Installation of a photovoltaic solar energy system
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Lighter, eco-efficient glass bottles to reduce carbon emissions
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Reduced chemical treatments in vineyards
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Collaboration with Treedom’s reforestation program
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Enhanced corporate welfare and support for seasonal workers
This blend of responsible innovation and eco-aesthetics aligns perfectly with the tastes of elite, globe-trotting wine lovers from Aspen to Hong Kong, who expect every sip to reflect their values.
From Conegliano to the World: A Sustainable Sparkle
Located in Col San Martino in the heart of Italy’s Prosecco Superiore DOCG hills, Follador Prosecco is intrinsically tied to the region’s biodiversity and cultural heritage. Recognized by UNESCO, this area demands stewardship—and Follador’s modern philosophy embodies just that.
By investing in low-impact technology and designing an inclusive, sustainable production ecosystem, the brand appeals to both eco-savvy Gen Z buyers and seasoned collectors of fine wines. The acclaimed Gianfranco Follador® Method further ensures consistent, elegant vinification across its portfolio.
Follador’s global footprint spans luxury hospitality and fine dining destinations across the United States, Europe, and Asia, with key presences in cities like Chicago, Berlin, and Las Vegas—where premium consumers are prioritizing transparency alongside taste.
Ethical Elegance: The New Standard in Fine Wine
In an era where storytelling, provenance, and ethical sourcing shape brand loyalty, Follador’s evolution redefines what premium Prosecco can be. The winery’s Equalitas certification doesn’t just add another seal to the label—it affirms a brand ethos built on long-term vision, responsibility, and global relevance.
This approach isn’t just good for the planet—it’s good business. By investing in climate-conscious production, Follador is future-proofing its operations while tapping into a fast-growing consumer segment willing to pay a premium for values-aligned luxury.
For distributors, sommeliers, and collectors, the Equalitas stamp is a mark of distinction that elevates Follador among a sea of heritage-driven competitors.
A Toast to Follador’s Future
Follador Prosecco’s Equalitas certification is more than a badge—it’s a blueprint. It signals the brand’s readiness to lead the wine world into a new era of conscious craftsmanship where heritage, sustainability, and innovation coexist beautifully.
Whether you’re sipping a glass in a penthouse suite in Manhattan or a beachside villa in Costa Rica, know that Follador Prosecco’s sparkle now carries deeper meaning—one that reflects a vineyard rooted in ethics, quality, and enduring respect for the land.
Ready to taste sustainability in its most elegant form? Discover the full Follador collection and experience how tradition meets transformation—bottle by bottle.
