PS Seasoning Burger Wing Rub launches The Works Burger Seasoning and Spicy Dill Pickle Wing Rub at the 2025 Winter Fancy Food Show
Get ready to turn up the flavor in 2025. PS Seasoning, the Wisconsin-based flavor powerhouse known for pushing culinary boundaries, is debuting two bold new blends that are set to redefine game-day snacks and backyard burgers alike:
The Works Burger Seasoning and Spicy Dill Pickle Wing Rub
The company will showcase these innovative creations at the 2025 Winter Fancy Food Show, taking place January 19–21 in Las Vegas, Booth #3227.
Reinventing the Art of Flavor
“PS SEASONING IS THRILLED TO JOIN THE TOP INNOVATORS IN THE FOOD INDUSTRY TO EXPLORE THE LATEST TRENDS AND OPPORTUNITIES FOR THE UPCOMING YEAR,”
Gretchen MillerSenior Vice President of Marketing and Communications for PS Seasoning.
“Our expert team is constantly redefining flavor boundaries, and we’re excited to unveil our newest, boldest blends.”
That excitement comes with good reason. PS Seasoning—winner of a Gold sofi™ Award for its Bourbon Pepper Grinder—has built a global reputation for crafting seasonings that transform everyday meals into unforgettable experiences.
(if you’ve ever reached for five condiments trying to recreate your favorite burger, PS Seasoning just did the work for you.)
The Works Burger Seasoning: Everything You Love, in One Shake
Developed by PS Seasoning’s team of food scientists and master meat crafters at their new Culinary Innovation and R&D Center, The Works Burger Seasoning brings the entire burger experience into one irresistible blend.
Imagine every essential topping—ketchup, mustard, pickles, cheese, bacon, and onion—perfectly balanced in a single shaker. The flavor is nostalgic yet inventive, designed to make every burger taste like the ultimate backyard masterpiece.
Use it on smash burgers, grilled meats, or even loaded fries for a hit of smoky, tangy, umami-packed goodness.
(it’s basically your favorite diner burger, minus the 20-minute wait and sticky napkin dispenser.)
Spicy Dill Pickle Wing Rub: Tang, Heat, and All the Right Crunch
The second standout debut, Spicy Dill Pickle Wing Rub, taps into one of the year’s hottest flavor trends—spicy pickle everything. This zesty blend combines dill, red pepper, and vinegar for a fiery, tangy punch that pairs perfectly with wings, fries, or even popcorn.
Crisp, spicy, and undeniably addictive, this rub delivers the craveable bite of a spicy pickle with the satisfying kick of a game-day favorite.
Expect it to become a go-to for tailgates, air-fried snacks, or even as a secret ingredient in your next batch of deviled eggs.
Innovation Meets Heritage
The new launches come during a time of major growth for PS Seasoning. In 2024, the company expanded its footprint from three to five facilities, including a state-of-the-art Culinary Innovation Center at its headquarters in Iron Ridge, Wisconsin, and new distribution centers in Hartford and Richfield.
Its team—now double the size it was five years ago—includes executive chefs, food scientists, and master meat crafters who blend cutting-edge research with deep culinary heritage.
Founded nearly 60 years ago, PS Seasoning remains a family-owned company, run by three generations of the Hanni family. Today, it produces more than 40 million pounds of seasoning annually, shipping to markets and grocery shelves across North America and Europe.
With over 5,200 blends in its portfolio,
PS Seasoning continues to “honor the past while looking to the future”
one bold, flavorful shake at a time.
Mini FAQ — PS Seasoning The Works Burger Seasoning
Q: What’s in PS Seasoning’s The Works Burger Seasoning?
A: A crave-worthy blend of burger toppings including ketchup, mustard, pickles, cheese, bacon, and onion — all in one shaker.
Q: What makes the Spicy Dill Pickle Wing Rub special?
A: It combines dill, vinegar, and red pepper for a spicy-tangy flavor that enhances wings, fries, popcorn, and more.
Q: Where can I find PS Seasoning products?
A: Visit PSSeasoning.com for retail and online availability, or check specialty food markets and major grocery chains worldwide.
Flavor Innovation, Done Right
With The Works Burger Seasoning and Spicy Dill Pickle Wing Rub, PS Seasoning proves once again that big flavor can be both fun and sophisticated. Whether you’re a home cook experimenting with new trends or a seasoned grill master, these blends bring a fresh twist to classic comfort foods.
So go ahead—shake it up, spice it up, and taste what’s next in flavor innovation.
PS Seasoning Burger Wing Rub launches The Works Burger Seasoning and Spicy Dill Pickle Wing Rub at the 2025 Winter Fancy Food Show
