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Ketel One Botanical Dials Up the Dazzle with Susan Alexandra for an Exclusive Botanical Spritz-Themed Collection

The unofficial start of summer is here, and Ketel One Botanical is setting the tone for the season with a limited-edition collaboration in partnership with NYC-based designer Susan Alexandra.

Starting May 24Susan Alexandra will offer a bespoke botanical-inspired collection featuring intricately beaded items meant to brighten any cocktail moment and beyond.

Designed as the perfect complement to a Ketel One Botanical Spritz, the playful collection includes an ice bucket, set of wine charms and garnish-inspired barrettes.

Ketel One Botanical Dials Up the Dazzle with Susan Alexandra for an Exclusive Botanical Spritz-Themed Collection (courtesy of BriAnne Wills)

For those seeking a memorable host or hostess gift or a simple way to elevate their at-home summer entertaining, the Ketel One Botanical and Susan Alexandra collection is a must-have.

  • Beaded Ice Bucket – Anchor your tablescape or bar cart with this functional beaded ice bucket that doubles as a chic centerpiece, handcrafted to keep your Botanical Spritz perfectly chilled. ($310)
  • Botanical Wine Charms – Elevate your wine glasses with these whimsically detailed wine charms, created to match each Ketel One Botanical varietal—Peach & Orange Blossom, Cucumber & Mint, Grapefruit & Rose. ($68/set of four)
  • Garnish-inspired Barrettes – Take your spritz out of the glass with these stylish barrettes, designed to add a fresh botanical vibe to any summer accessory lineup. ($74/barrette)
Ketel One Botanical Dials Up the Dazzle with Susan Alexandra for an Exclusive Botanical Spritz-Themed Collection (courtesy of BriAnne Wills)

“Hosting and entertaining are my passion and the food and drinks served at gatherings really set the mood. I’ve been a longtime Ketel One lover, so this summer I’m excited to welcome loved ones into my home with a tray of Botanical Spritzes and our sparkling, beaded wine charms – it’s the perfect way to toast to new beginnings and the joy of togetherness,” says Susan Korn, founder of Susan Alexandra. “The beaded barrettes from our collection are the most charming way to add zest to your summer look and I am head over heels for the beaded ice bucket we made, which is the most gorgeous centerpiece. The full collection is rich in the Ketel One Botanical label signature hues and is a breathtaking display of hand beaded workmanship.”

“We’re so excited to partner with Susan Alexandra for this collection,” said Olivia Kupfer, Brand Director, Ketel One. “Her brand was created to inject bliss and vibrancy into everyday occasions, which is in perfect harmony with Ketel One Botanical. Just as this collection effortlessly elevates any cocktail moment with charming accoutrements, our signature Botanical Spritz – served in a wine glass with real, fresh garnish – is an exceptional sipping experience for patio and al fresco moments.”

With only three ingredients – Ketel One Botanical varietal of choice, soda water and a fresh fruit or herb garnish – the Botanical Spritz proves there’s no simpler way to spritz into summer. The most delicious part? The Botanical Spritz has no carbs, no sugar, no artificial flavors or sweeteners, and is only 73 calories per glass. And now with the Susan Alexandra collection by its side, getting together with friends over a fresh-tasting cocktail has never looked so good.

This launch is even sweeter with Drizly code SUSANxKOB, valid for first time users. A Ketel One Botanical purchase from Drizly pairs perfectly with any item from the collection!  Whether kicking off Memorial Day Weekend or sipping through summer, Ketel One reminds consumers to drink responsibly.

The collection will be available exclusively on beginning May 24, 2021. For more information and cocktail inspiration, visit @ketelonebotanical and @susan_alexandra.

KETEL ONE BOTANICAL.  Made With Vodka Distilled With Real Botanicals And Infused With Natural Flavors. 30% Alc/Vol. © Double Eagle Brands, B.V. Imported by Ketel One USA, Aliso Viejo, CA.  Per 1.5 oz.: 73 Cals, 0g Carbs, 0g Protein, 0g Fat

Joe Wehinger
Joe Wehinger (nicknamed Joe Winger) has written for over 20 years about the business of lifestyle and entertainment. Joe is an entertainment producer, media entrepreneur, public speaker, and C-level consultant who owns businesses in entertainment, lifestyle, tourism and publishing. He is an award-winning filmmaker, published author, member of the Directors Guild of America, International Food Travel Wine Authors Association, WSET Level 2 Wine student, WSET Level 2 Cocktail student, member of the LA Wine Writers. Email to: [email protected]
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