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The Walt Disney Company Remains as the No. 1 Brand Licensor for Nearly a Decade
The premier publication and leading source of news and trends for the global consumer products and licensing industry, has released its annual Top 150 Global Licensors report, which brings together financial information from the world’s most powerful brands. The Top 150 Global Licensors report, as well as the entirety of the April issue of License Global, is available on License Global’s brand-new website at: https://www.licenseglobal.com/resource/top-150-global-licensors-2018
The Top 5 Global Licensors, according the 2018 Top 150 Global Licensors report, are:
- The Walt Disney Company – $53B
- Meredith Corporation – $23.2B
- PVH Corp. – $18B
- Universal Brand Development – $7.3B
- Hasbro – $7.1B
The 2018 top global licensor is once again The Walt Disney Company. The company’s portfolio of properties includes Star Wars, classic characters such as Mickey Mouse and Minnie, Pixar films such as Cars 3, gaming titles and more.
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Several new companies are also welcomed to the Top 150 list including Crayola, Alpha Group, The Astrid Lindgren Company, The Emoji Company, Golden West Food Group, Games Workshop, Hachette Filipacchi Presse, IMPS (International Merchandising, Promotions & Services), Motorola, Shanghai Skynet, Talpa Global and ZAG.
“The annual Top 150 Global Licensors report is an excellent temperature gauge on the global brand licensing industry and provides a snapshot of retail’s impact on the whole,” says Amanda Cioletti, content director, License Global. “There’s a lot of movement in the world of brands – companies are consolidating, retail is rapidly changing, and consumers are reacting with their wallets, which you can see in many of the trends reflected in this report. Bringing such a wealth of information together in one place is a powerful piece of insight.”
License Global is part of UBM, the largest pure-play B2B events organizer, and its Global Licensing Group, which includes Licensing Expo and Brand Licensing Europe.
Several of the Top 150 licensors will be exhibiting at Licensing Expo 2018, the world’s largest and most influential brand licensing industry event, which takes place May 22–24, 2018 at the Mandalay Bay Convention Center in Las Vegas, Nevada. For more information and to register as media, please visit: licensingexpo.com/press/register.
The new License Global website is full of new features that improve user functionality and experience. All of these enhancements and more allow the License Global editorial team to deliver the most relevant content to its readers.
To attend Licensing Expo for free, please visit: licensingexpo.com/register
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About License Global
License Global magazine, published by UBM, is the leading news source for the brand licensing industry, delivering award-winning editorial content covering trends, analysis and special reports about the global brand licensing and retail marketplace.
Through its print edition, website and daily e-newsletter, License Global reaches a total monthly audience of 100,000-plus global executives. The magazine also serves as the official publication for the sector’s two largest trade events, Licensing Expo in May and Brand Licensing Europe in October, and hosts the NYC Brand Licensing Summit in New York City.
About Global Licensing Group
The Global Licensing Group at UBM is the global licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide opportunities around the world to bring brands and products together to explore and cement licensing partnerships.
The following events and information products are produced for the licensing industry by the Global Licensing Group at UBM: Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo China, NYC Licensing Summit, License Global magazine, License Global Daily E-news and License TV.