Bonterra introduces Ranch Wine, a chill-ready, lightly effervescent California wine in Pineapple Key Lime, Strawberry Hibiscus, and Chillable Cherry Wild Raspberry blends—perfect for ice buckets, poolside patios, and casual sipping moments.
Just in time for poolside parties and laid-back lounge sessions, Bonterra — the trailblazing name in organic and sustainable winemaking—has launched Ranch Wine, a bold new line that blends wine credibility with the free-spirited fun of ready-to-drink refreshers. Bursting with flavor, fizz, and flexibility, Ranch Wine reinvents what wine can be: lightly effervescent, low-ABV, fruit-forward, and tailor-made for casual moments.
From coolers stocked for the beach to patio pitchers brimming with ice and citrus slices, Ranch Wine is Bonterra’s breezy answer to the ever-evolving tastes of today’s beverage lovers. Featuring three juicy, no-added-flavor blends at 11% ABV, Ranch Wine arrives as a casual, colorful alternative to traditional wines—perfect for the drinker who prefers flavor over varietal and spontaneity over tradition.
“With Ranch Wine, we saw an opportunity to reimagine the role wine can play—vibrant, flavor-forward, and at home in a cooler full of seltzers and sodas,” says Kate Herbert, Sr. Director of Marketing at Bonterra. “Survey data show that Gen Z is the first LDA cohort moving away from traditional grape varietals, instead prioritizing lower alcohol, flavor, and fit for casual occasions.”
Meet the Ranch Wine Lineup
1. Pineapple Key Lime
Tropical, zesty, and refreshingly crisp, this blend is kissed with citrus and lime, lifted by subtle effervescence. Think sunshine in a glass.
2. Strawberry Hibiscus
Floral, juicy, and a little bit spicy, this pink-hued favorite balances fresh strawberries with a botanical hibiscus finish. Sip it straight or turn it into a spritz.
3. Chillable Cherry Wild Raspberry
Red wine, reimagined. Deep cherry and wild raspberry flavors give this blend bold berry energy, all while keeping things cool and casual.
Each bottle comes with a suggested retail price of $14.99, and every blend is designed to be poured over ice, dressed with fruit, or enjoyed chilled—wine your way.
From Mendocino, With Love (and Sustainability)
The name “Ranch Wine” is a nod to Bonterra’s home ranch in Mendocino County, recently named Wine Enthusiast’s 2024 American Wine Region of the Year. Known as “America’s greenest AVA,” Mendocino’s pioneering spirit and organic heritage shine through in every bottle.
Crafted by award-winning winemaker Margaret Leonardi-Pruett, Ranch Wine is made from Certified Sustainable California grapes, with no added flavors—just real fruit character and vineyard-driven freshness.
As part of Viña Concha y Toro, Bonterra is also a Certified B Corp, recognized for its environmental stewardship, transparency, and leadership in responsible business. It’s wine with a conscience—and now, a little more chill.
Where to Sip the New Cool
Ranch Wine is rolling out now at major retailers nationwide, including:
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Sprouts
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Albertsons
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Safeway
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Total Wine & More
Look for it soon at Target and other national outlets. It’s also making appearances at resort patios, poolside bars, and casual hot spots across the country—so you can sip summer all year long.
For more details, visit bonterra.com/ranch-wine
Redefining the Role of Wine
Ranch Wine doesn’t just fill a gap—it reshapes the category. By merging Bonterra’s trusted winemaking legacy with the bright flavors and approachability of today’s trendiest drinks, it offers both a path back to wine for lapsed fans and an invitation to new drinkers seeking something fresh, fun, and full of personality.
It’s not about tannins or terroir—it’s about the vibe. Whether poured over ice at brunch, spiked with fruit for sunset toasts, or pulled straight from the fridge on a weekday evening, Ranch Wine proves wine can be casual, cool, and still crafted with care.
