Perry’s Fine Wines & Liquors Palm Springs celebrates 90 years of flavor, fun, and community—bringing Provincetown’s charm to the desert.
A Toast to 90 Years of Flavor and Fun-Loving Spirit
Ninety years is a milestone few family-founded businesses reach—and Perry’s Fine Wines & Liquors Palm Springs is raising a glass to that legacy with unmistakable flair.
The beloved Provincetown wine and spirits icon has brought its world-class selection and community spirit to the desert, blending Cape Cod charm with Palm Springs’ sun-soaked sophistication.
The grand opening of Perry’s Fine Wines & Liquors Palm Springs marks not just expansion—it’s a story of passion, taste, and timeless hospitality that speaks to those who live life with flavor, joy, and a fun-loving sense of discovery.
A Toast to 90 Years of Flavor and Fun-Loving Spirit
Ninety years is a milestone few family-founded businesses reach—and Perry’s Fine Wines & Liquors Palm Springs is raising a glass to that legacy with unmistakable flair. The beloved Provincetown wine and spirits icon has brought its world-class selection and community spirit to the desert, blending Cape Cod charm with Palm Springs’ sun-soaked sophistication.
The grand opening of Perry’s Fine Wines & Liquors Palm Springs marks not just expansion—it’s a story of passion, taste, and timeless hospitality that speaks to those who live life with flavor, joy, and a fun-loving sense of discovery.
The Palm Springs Connection: Joy, Architecture, and the Pursuit of the Good Life
Though 3,000 miles apart, Provincetown and Palm Springs share a certain soul—vibrant, creative, and a touch irreverent. Both cities attract people who live large, love deeply, and know the difference between a crisp Sancerre and a bold Napa Cab.
When Greener and Marshall first visited Palm Springs, they instantly recognized the parallels: “a spirit of escapism, community, and the pursuit of the good life.” Their customers—many of whom split time between the Cape and the desert—had been asking for years for Perry’s signature warmth and expertise on the West Coast.
Now, that dream is uncorked.
The Perry’s Difference: Service, Selection & Community
Service that Feels Like Family
Every bottle comes wrapped in care—literally. From the tissue paper that cushions a purchase to the in-house delivery service (no third-party apps here), Perry’s operates with a concierge-level attention to detail. Customers don’t just shop; they’re welcomed, remembered, and served like old friends returning home for the holidays.
Selection for Every Palate and Party
With bottles ranging from $11 to $2,900, the store’s curation spans the globe—from Armenia to Australia, Paso Robles to Piedmont. Whether you’re prepping for a private tasting in the Hollywood Hills or a backyard soirée in Palm Springs, Perry’s ensures there’s a perfect pour for every occasion. Beyond the shelves of wine and spirits, visitors will find artisan cheeses, charcuterie, and even grill-ready cuts for a spontaneous sunset dinner. Flavor and fun-loving moments are, quite literally, on the menu.
Community That Brings People Together
Wine is a bridge, not a barrier. Perry’s has long championed local arts, culture, and year-round community life. That commitment continues in Palm Springs, where they plan to collaborate with local galleries, host pairing events, and celebrate the creative pulse of the desert scene.
“HOW PERRY’S FIRST MADE US FEEL AS CUSTOMERS STILL GUIDES US TODAY, AS THE BUSINESS EVOLVES AND GROWS,” says Billy Marshall. “Our mission remains simple: to add joy to life’s special moments. Through our focus on service, selection, and community, we see ourselves as purveyors of joy—the joy of being together, the joy of elevating meals and experiences, and the joy of discovery.”
Why Palm Springs Was the Perfect Next Step
Palm Springs isn’t just a destination—it’s a lifestyle. The city’s love for design, its cocktail culture, and its appetite for celebration made it a natural match for Perry’s ethos. After all, where better to blend sophistication and fun than a place where mid-century meets modern and every hour could be golden hour?
For those who crave the finer things—without the pretense—Perry’s is right at home.
FAQ: Perry’s Fine Wines & Liquors Palm Springs
Q: What makes Perry’s Fine Wines & Liquors Palm Springs unique?
A: The store combines 90 years of hospitality heritage with a handpicked selection of wines, liquors, and gourmet foods, curated with expertise and heart.
Q: Does Perry’s offer delivery in Palm Springs?
A: Yes. True to its roots, Perry’s handles deliveries in-house to maintain its signature personal service.
Q: How does Perry’s support the local community?
A: Perry’s contributes to arts and cultural programs in every city it serves, strengthening the creative community one toast at a time.
A Toast to the Next 90 Years
As Perry’s Fine Wines & Liquors Palm Springs opens its doors, the spirit of Provincetown travels with it—wrapped in elegance, seasoned with humor, and poured with love. Here’s to new sunsets, bold flavors, and the endless joy of discovery.
Explore more about Palm Springs’ culinary scene at Visit Palm Springs.
