Matthew & Camila McConaughey’s Pantalones Organic Tequila joins Austin FC as the Official Tequila, celebrating local pride, fun, and flavor.
Austin’s favorite power couple — Matthew and Camila McConaughey — are kicking off the 2025 soccer season with a toast: their award-winning Pantalones Organic Tequila is now The Official Tequila of Austin Football Club (Austin FC).
As the team gears up for its fifth MLS season, fans can look forward to sipping Pantalones cocktails and joining spirited celebrations that embody the couple’s signature vibe: fun, authenticity, and good, clean living — all with a Texas twist.
“Grow The Legend” — A Toast to Austin
With the new season underway, Pantalones and Austin FC are teaming up under the banner “Grow The Legend” — a mantra that perfectly captures the McConaugheys’ deep roots in Austin’s creative and communal spirit.
“We’re proud to have Pantalones be part of the game day experience for fans at Austin FC on our home turf,”
Matthew and Camila McConaughey
“As we continue to grow in Texas, we’re listos.”
Throughout the season, fans will find Pantalones Organic Tequila featured in club bars, fan activations, matchday cocktails, and exclusive events, celebrating Austin’s shared love for fútbol and fiesta.
A Match Made in Austin
For Pantalones co-founder Andrew T. Chrisomalis, the partnership is about more than just pouring drinks — it’s about community.
“Austin FC shares our values of having fun on and off the field and doing good for the community,”
Chrisomalis
“That’s one of the core reasons this partnership is so special to us. We’re excited to toast to a historic collaboration.”
Austin FC President Andy Loughnane echoed the sentiment:
“We’re excited to have Pantalones as the Official Tequila of Austin FC…”
“…The energy, enthusiasm, and fun-loving spirit of the brand perfectly reflect our Club and the fan base we’ve built.”
The timing couldn’t be better — the club’s season opener lands on National Margarita Day (February 22). Bottoms up, Austin.
From Love Story to Legacy Spirit
The story of Pantalones Tequila is as charming as the couple who created it.
Matthew McConaughey first met Camila Alves in 2006 at a club while giving “Margarita 101” to the bartender — barefoot, bearded, and in flip-flops. Camila, amused and intrigued, stayed a little longer. That moment sparked both a romance and, years later, a shared passion for tequila that would inspire their joint venture.
In 2023, the couple officially launched Pantalones Organic Tequila, a brand built around authenticity, sustainability, and joy. The name Pantalones (Spanish for “pants,” and slang for “guts”) reflects their playful attitude — a reminder not to take life, or tequila, too seriously.
“It’s about having fun, doing good, and keeping your pants on,”
Matthew has joked
in interviews — a line that perfectly sums up the brand’s tongue-in-cheek spirit.
Award-Winning and Authentically Crafted
Made from 100% organic Blue Weber agave grown and harvested in Amatitán, Jalisco, Pantalones is produced by a fourth-generation family-owned distillery and certified USDA Organic.
Each expression is designed for sipping, shooting, or mixing into your favorite “Fancy Pants” cocktail:
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Blanco – Notes of honey and citrus, smooth and bright.
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Reposado – Aged 9 months, with hints of sweet fruit and fresh oak.
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Añejo – Aged 15 months, rich with vanilla, butterscotch, and maple.
In just its first year, the brand has already stacked up accolades — including Double Gold at the San Francisco World Spirits Competition, where judges unanimously awarded it “Best in Class.” Other honors include wins at the Bartender Spirits Awards, L.A. Spirits Awards, SIP Awards, and the Tasting Alliance.
Purpose Beyond the Pour
Pantalones isn’t just about premium tequila — it’s about purpose. The brand is a proud member of 1% for the Planet and partners with the Surfrider Foundation, supporting global ocean and beach conservation.
Through this collaboration with Austin FC, Pantalones continues that mission by giving back locally — championing community, creativity, and the Austin spirit of “doing good and having fun.”
Mini FAQ
Q: What is Pantalones Organic Tequila?
A: A 100% Blue Weber Agave tequila co-founded by Matthew and Camila McConaughey, produced in Amatitán, Jalisco, and certified USDA Organic.
Q: What makes it unique?
A: Its organic process, award-winning smoothness, and lighthearted brand ethos: “Have fun, do good, and don’t take life too seriously.”
Q: What awards has Pantalones won?
A: Double Gold at the San Francisco World Spirits Competition, plus top honors at the SIP Awards, Bartender Spirits Awards, and others.
Q: Where can fans experience it?
A: At Austin FC home games, club bars, and exclusive fan activations throughout the 2025 season.
A Toast to Austin’s Spirit
For Austin, soccer isn’t just a game — it’s a celebration. And now, with Pantalones Organic Tequila as the Official Tequila of Austin FC, the celebration has a little more soul (and a lot more flavor).
From the pitch to the pour, the McConaugheys remind us that legends aren’t just born — they’re grown, one toast at a time.
Learn more at www.pantalonestequila.com or follow @PantalonesTequila and @AustinFC on social media.
