Harry Potters First 2 Days! Sales of 2 Million Copies for ‘Harry Potter and the Cursed Child’ Parts One and Two
Harry Potter and the Cursed Child Parts One and Two script book, the eighth Harry Potter story by J.K. Rowling, John Tiffany, and Jack Thorne, published in the U.S. and Canada by Scholastic, hit bookstores nationwide at 12:01 a.m. on July 31, 2016. Retailer reports estimate that Scholastic has sold more than 2 million copies in North America in the first two days of sales, unprecedented for a script book.
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“Eager fans of all ages gathered at midnight parties in bookstores and libraries to get their copies of Harry Potter and the Cursed Child, bringing communities together to celebrate the magic of reading and the power of great storytelling,” said Ellie Berger, President, Scholastic Trade. “It’s an incredible start and all the signs are indicating continued strong sales for this exciting release.” Scholastic announced a first printing of 4.5 million copies of Harry Potter and the Cursed Child Parts One and Two script book, and retailers reported fast-paced, record-breaking pre-sales leading up to the release date.
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The New York Times praised the script book as, “electric and nonstop…a compelling, stay-up-all-night read,” and Entertainment Weekly, in an “A” review, calls it, “captivating…this is Harry Potter like you’ve never experienced it before.” The Globe and Mail in Canada exclaimed that it’s “thumpingly good.”
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Following rave reviews, Sonia Friedman, Colin Callender and Harry Potter Theatrical Productions, producers of Harry Potter and the Cursed Child, recently announced that a further 250,000 tickets will be released for sale August 4, 2016 at 11am BST, booking through to December 10, 2017. Tickets are priced from £15 per part and for every performance there will be 300 tickets at £20 or less per part.
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The first seven Harry Potter stories, published by Scholastic in the U.S. between 1998 and 2007 have sold more than 160 million copies in the U.S., over 450 million copies worldwide, and are distributed in more than 200 territories, translated into 79 languages, and have been turned into eight blockbuster films.